Martin Bender, a rider with a future

Martin Bender, un rider qui a de l'avenir

Martin grew up in Martigny. So, you might as well say that we saw him hanging around here.

His passions? Freeride skiing and downhill biking.

Martin perfectly illustrates our slogan Craft Your Life and that's why we decided to support him.

Martin is a crafter because he goes after his dreams, he pushes his limits and takes risks to get there. Whether it's freeride skiing or downhill biking, he's passionate and above all he has fun.

So we are happy to help him in our way so that our WhiteFrontier can be part of his life.

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Drinking a WhiteFrontier beer means supporting people who are making their dreams come true