Martin Bender, a rider with a future

Martin Bender, un rider qui a de l'avenir

Martin grew up in Martigny. So, you might as well say that we saw him hanging around here.

His passions? Freeride skiing and downhill biking.

Martin perfectly illustrates our slogan Craft Your Life and that's why we decided to support him.

Martin is a crafter because he goes after his dreams, he pushes his limits and takes risks to get there. Whether it's freeride skiing or downhill biking, he's passionate and above all he has fun.

So we are happy to help him in our way so that our WhiteFrontier can be part of his life.

Events Moments WF
🍁 La Brisolée Valaisanne, cette douce tradition automnale

🍁 The Valaisan Brisolée, that sweet autumn tradition

When the autumn wind begins to brush the mountain peaks and the leaves turn from golden to rusty ...

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Crafters About beer
Bateau SP80

SP80: when passion reaches 148.16 km/h

Since 2023, Whitefrontier has been supporting SP80, a Swiss team pushing the limits in their ques...

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À la découverte du Valais : nos activités préférées en toute saison

Discovering Valais: our favorite activities all year round

Valais is our playground. Not just because we brew our beers here, but because we live here, hike...

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Drinking a WhiteFrontier beer means supporting people who are making their dreams come true