No fan zones in Geneva or Lausanne this year? No worries. Several venues across Valais will be showing the matches, and here's our first selection of the best places to experience the 2026 FIFA World Cup this summer.
🍺 Summer Village x FIFA World Cup
This is, of course, our must visit destination this summer.
From June 11 to July 19, 2026, our Taproom will transform into a true summer village complete with its own fan zone.
Expect giant screens showing the matches (depending on kick off times), a beer garden featuring all our craft beers, food trucks, pétanque courts and plenty of entertainment.
What really makes the difference? The atmosphere. A festive, local village vibe designed to turn every match night into an event of its own.
Free entry. No reservation required. Come as you are, leave whenever you like.
Want to know more? Check out our Summer Village blog article where we explain everything in detail.
👉 Follow all the latest updates on Instagram: @whitefrontier / @taproom_whitefrontier
Martigny Takes Centre Stage
The Place Centrale in Martigny is a summer classic.
And for the 2026 FIFA World Cup, it will once again host football fans from June 11 to July 19, 2026, allowing everyone to enjoy the matches outdoors surrounded by fellow supporters.
Because in Martigny, we don't watch football alone on the couch. 🍺⚽
The programme includes Switzerland's group stage matches, the quarter finals, semi finals and the grand final, all broadcast live on a giant screen.
👉 Find more information on the Martigny Tourism website.
F'Festival, Fully
The municipality of Fully is stepping things up this summer.
F'Festival is a brand new concept created by local organisations and community groups and, honestly, we don't know much about it yet, but it sounds very promising.
From May 29 to July 31, 2026, Place du Petit Pont will become Fully's summer headquarters, featuring a fan zone for the matches, outdoor movie nights and a programme open to local associations and organisations looking to create great experiences.
We love the idea.
👉 More information will soon be available on their Instagram account.
Val d'Anniviers
The youth association of Anniviers is turning the Vissoie ice rink into a fan zone where football lovers can come together to enjoy the biggest moments of the World Cup.
The programme includes giant screen broadcasts, food and drinks on site, and opening hours from 5:30 PM.
👉 More information will soon be available on their Instagram account.
Our Recommendation
No matter where you choose to experience the 2026 FIFA World Cup, the most important thing is sharing it with others.
Valais has always known how to create memorable celebrations around football, and the 2026 edition will be no exception.
We'll be welcoming you at the Summer Village, Rue du Levant 99 in Martigny, from June 11 onwards.
Support your local team. 🍺⚽
Know of another great fan zone in Valais that we haven't mentioned?
Send us a message on Instagram at @whitefrontier or @taproom_whitefrontier!
